It's a great time to get talking.

For those who don't know me yet - Hello!

I've been working in Channel Marketing for so many years now it was about time I started to write about it somewhere.... but does that qualify me to share it with you? Only time will tell I suppose. We all need some place to share how the channel is evolving, the impact that marketing has on it's value in the supply chain, and how other functions evolve around it. Why shouldn't that be here??

You can come here to read but the real value is to be found in taking part! I'd like to hear what's happening out there and if we're seeing the same things? Are we bothered what happens to our Channel and why is it important?

With Markit 4 I'm currently working in IT with vendors like EMC and a whole host of their partners, with Compliance Software vendors and the odd escape into Advertising and Accountancy - each has a very similar view of channel marketing and share many of the same issues.

I commit here and now to sharing some of my experiences, news and insight with you all in one convenient place... Hope you like it!